INEOS Styrolution's Novodur® Ultra 4255 selected by leading Brazilian automotive solution provider Autometal

Sao Paulo, Brazil

  • Novodur Ultra® 4255 is selected for interior as well as exterior automotive applications
  • Novodur® Ultra 4255 offers superior paintability performance
  • INEOS Styrolution, the global leader in styrenics, announces today that Autometal, a leading Brazilian supplier of premium parts to the automotive industry, has selected the company’s specialty ABS (acrylonitrile butadiene styrene) Novodur® Ultra 4255 for a range of interior and exterior high-end applications.

    Autometal, part of CIE Automotive group, has specialized in providing high-end injection plastic parts, electroplated and decorative components to the automotive industry. The company has selected INEOS Styrolution’s Novodur Ultra 4255 for an exterior application (roof rack cover) and an interior application (speaker grill).

    Novodur Ultra 4255 is a comparatively new material being in the market for less than three years. It was initially developed in close cooperation with various automotive partners, following specifications of the automotive industry. The material convinces with its combination of high impact strength at room as well as low temperatures, low temperature ductility (100% ductility at -30 °C), high heat resistance and low emission. In addition, best in class flowability properties ensure easy processing.

    For Autometal, the paintability performance of Novodur Ultra 4255 was one of deciding criteria to select this material for its components. Novodur Ultra 4255 offers great mechanical properties and a good flowability for easy processing. Together with the high quality of the material, Autometal experienced significant cost savings.

    Autometal appreciates INEOS Styrolution as a reliable supplier of high-performance materials.

    Paulo Gomes, Executive Sales and Marketing Manager at INEOS Styrolution in Brazil, concludes: “We are excited to work with Autometal. We are eager to provide them with the best and most innovative materials for their existing solutions and for future designs.”

    Visit us at Feiplastic International Plastics Trade Fair in Sao Paulo, Brazil (April, 22-26, 2019) at booth J70.


    INEOS Styrolution is the leading, global styrenics supplier with a focus on styrene monomer, polystyrene, ABS Standard and styrenic specialties. With world-class production facilities and more than 85 years of experience, INEOS Styrolution helps its customers succeed by offering the best possible solution, designed to give them a competitive edge in their markets. The company provides styrenic applications for many everyday products across a broad range of industries, including Automotive, Electronics, Household, Construction, Healthcare, Packaging and Toys/ Sports/ Leisure. In 2018, sales were at 5.4 billion euros. INEOS Styrolution employs approximately 3,500 people and operates 20 production sites in ten countries.

    For futher information contact:

    Name : Dr. Ralf Leinemann

    Position : Global Manager PR & Marketing Communications

    Phone Number : work +49 69 5095501366

    Email :

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